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Columns for those working in the news industry about topics including writing, reporting, design, photography, sales and more.

All hail the hard-news lead

In a society where readers often have countless options on where to get their news, sometimes they’re looking for the one that gets to the point the quickest.

In his most recent installment of “Better Writing With Bart,” veteran writing coach Bart Pfankuch gives some tips on how to craft effective and compelling hard-news leads.