Account Executive

La Crosse Tribune Published: September 4, 2018
Location
La Crosse, WI
Job Type
Category

Description

Come join The River Valley Media Group! Not only are we the region’s trusted news source on a local level, we are also a digital advertising organization with a goal to help local businesses reach their audiences to grow and thrive.

The Account Executive role requires a highly personable, intelligent individual with the ability to lead digitally focused sales efforts while maintaining an energetic, strategic and entrepreneurial spirit.

Primary Responsibilities:

  • Sell integrated marketing solutions in digital and print business offerings, and demonstrate an understanding of all solutions, must be able to articulate our products and their value propositions to customers.
  • Full accountability and responsibility for meeting & exceeding monthly revenue targets and KPI’s.
  • Actively manage relationship by reporting campaign results to ensure client satisfaction and identity follow-up opportunities for up-sell and cross-sell.
  • Develop and work a solid pipeline of potential customers’ growth within existing base; produce accurate forecasts.
  • Identify customer needs to develop and execute account plans and custom client solutions that differentiate River Valley Media Group from competitors.

Key Competencies:

  • Ability to develop structured storylines for presentations and starts from insights and uses these to develop materials.
  • Understanding of the digital marketing landscape, including benchmarks, third-party tools, and the competitive landscape
  • Understand each client and their unique business needs in order to provide ROI-impactful solutions.
  • Exhibits technical competency, creating client-ready proposals in PowerPoint, etc.
  • Enjoys creative thinking and problem solving; Excellent verbal communication skills for managing building, sustaining, and growing client relationships.
  • Has deep understanding of local market and competitive landscape.

Successful candidates will have the following:

  • Strong business development focus, willing to prospect and uncover new potential digital advertisers and drive to develop opportunities from prospect level through to deal close.
  • An understanding and passion for the digital world we live in including social media and digital advertising.
  • Individually driven to work in a highly competitive environment where success is the only option.
  • Demonstrated ability to thrive in a very structured environment.
  • Relentless persistence in a competitive marketplace.
  • Bachelor’s Degree or equivalent work experience.

What’s in it for you? A sign-on bonus of up to $5,000 and a best in class compensation program (unmatched commission plan with No CAP).  We offer great health benefits, cell phone and mileage reimbursement, training opportunities and a fun and terrific team atmosphere that will support and grow your talents.

Either apply via email at rvmghr@lee.net or online at www.rivervalleynewspapers.com/workhere. Search for positions at the River Valley Media Group.

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